Dungguan China Shoes-China Shoetec, 2011
Dungguan China Shoes-China Shoetec, 2011

Press Release
Immediate Release
Dec 1, 2010

Join Hands with the Global Fashion and Style Forecasters
Dongguan China Shoes China Shoetec Brings New Business Opportunities to Exhibitors

The 13th Dongguan China Shoes. China Shoetec (Spring 2011) will be staged at GD Modern International Exhibition Center, Houjie, Dongguan, P.R. China from April 28 — April 30, 2011, right before Canton Fair (Shoes and bags section). While the global economy is picking up, the faster recovery than traditional European and US markets reflects the soaring potential of the emerging markets like ASEAN regions. Under the reinforced measures to enlarge the domestic demands in China, it is the right time for enterprises to enlarge their business in overseas emerging markets and China market.

Tap into China Domestic Market
The 12th Dongguan China Shoes. China Shoetec was closed successfully on Oct 30, 2010. There were total 460 exhibitors, 309 were Chinese exhibitors and 151 of them came from overseas. Overseas exhibitors tap into the business of China domestic market by participating Dongguan China Shoes. China Shoetec. Mr Jose Albert from TATUAGGI, the Portugal exhibitor, said it is the optimum timing to develop their business in China domestic market as their shoes were made from Italian materials and made in Portugal, the cost is reduced because of the RMB appreciation, he was satisfied with the Chinese buyers’ quality who met in the fair. Mr Andres from Colombian-Chinese Chamber of Commerce, the first time to join Dongguan China Shoes. China Shoetec, had a rewarding experience and received many inquiries with intention to introduce Colombian products and brands to China. He said some of the buyers were from well-known international brands such as H&M etc. He would like to organize a Colombian pavilion to join the fair next time.

Intensive Buyers Promotion in Emerging Markets
There were total 14,879 trade visitors from 80 countries and regions attended in last edition of Dongguan China Shoes. China Shoetec. A significant growth is found in the number of visitors from some overseas countries and regions like ASEAN Region and Russia. According to the statistics from China Custom, 7.6 billion pairs of shoes were exported to ASEAN Region in 2009, that is 61.5% growth compared with 2008; in first half of 2010, 4 billion pairs of shoes have been already exported to ASEAN Region. The above statistics reflect the fact that there is an increasing significance and potential in these emerging markets, organizers will continue to reinforce the visitor promotion in the respective regions so as to facilitate exhibitors to further develop their business.

New Business Matching Services – Key to Look for New Buyers
For effective business matching, through the cooperation with different networks and organizations, buyers’ delegation will be arranged to meet with exhibitors in business matching activity. In the last edition, more than 30 buyers from Russia, Ukraine, Europe and China, etc. were invited to attend the business matching activity. They were mainly chain stores, brand buying offices and trading companies, from both local and overseas.

Global Trend Releases Presented by WGSN & Y-Trend
To stay ahead of the ever-changing fashion world, industry players have to keep abreast of the latest fashion trend. WGSN, the world’s leading fashion and style forecaster, and GDS design consultant agency Y-Trends, were invited to be the Official Trend Partner and the Official Design Partner respectively, had given presentation on global fashion trend forecast and the inspirational concept of footwear design to more than 350 audiences, including visitors from non-Guangdong provinces and overseas in last edition. Owing to overwhelming response, China Shoes continue the cooperation with WGSN and Y-Trends to organize trend talk release to provide the trend forecast and market analysis in the next edition.

Extensive Support from Exhibitors and Trade Associations
Various industry associations highly support the fair and will organize exhibiting pavilions again in 2011 Spring show, including Hong Kong Footwear Association, Dongguan Shoes Materials Association, Dongguan Leather & Footwear Association, Taiwan Footwear Manufacturers Association Pavilion and Dongguan Shoe-Making Machinery Association, etc. Presently, over 50% of existing exhibitors have reserved booths in the coming edition. As the business environment gets better, enterprises become more active in participation, it is anticipated that the scale of the coming fair will reach 20,000sqm.

Awarded as One of the Top Ten Fairs in Dongguan
With the extensive support from the industry and the Dongguan Government, Dongguan China Shoes. China Shoetec is well recognized as one of the most professional middle-to-high end shoes exhibition in Asia. Recently, Dongguan China Shoes. China Shoetec is also awarded as one of the Top Ten Fairs in Dongguan, through evaluation on various aspects including fair vision, scale, quality and quantity of exhibitors & visitors and promotion strategies etc. by Dongguan Government.

Dongguan China Shoes • China Shoetec is jointly organized by China Chamber of Commerce for Import & Export of Light Industrial Products and Arts-Crafts (CCCLA), Messe Düsseldorf (Shanghai) Co.,Ltd., Adsale Exhibition Services Ltd., Guangdong Modern Convention and Exhibition Management Co., Ltd. and China Council for the Promotion of International Trade Guangdong Sub Council.

For details, please visit official show website www.chinashoesexpo.com

Exhibiting Enquiry:
Ms. Lorain Lui / Ms. Debbie Wong
Adsale Exhibition Services Ltd
Tel: (852) 2811 8897
Fax: (852) 2516 5024
E-mail: shoe@adsale.com.hk

Ms. Cara Jiang
Messe Düsseldorf (Shanghai) Co., Ltd.
Tel: (86 20) 8755 5515
Fax: (86 20) 8755 1551
E-mail: cara@mdc.com.cn

Visitor & Media Enquiry:
Mr. Andy Ng
Adsale Exhibition Services Ltd
Tel: (852) 2811 8897
Fax: (852) 2516 5024
E-mail: publicity@adsale.com.hk

Ms. Tina Qiu
Messe Düsseldorf (Shanghai) Co., Ltd.
Tel: (86 23) 6232 8053
Fax: (86 23) 6232 8001
E-mail: press@mdc.com.cn

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